ASOS: Revenue, by year
YearRevenue in million, GBP
  • Region: United Kingdom
  • Time period: Financial year 2012 to 2023
  • Published: Nov 2023

Data Analysis and Insights

Updated: Apr 6, 2024 | Published by: Statistico

Revenue Decline in 2023 Compared to Previous Year

ASOS experienced a significant revenue decrease in 2023, with figures dropping to £3,549.5 million from £3,936.5 million in 2022. This represents a decline of approximately 9.8%, marking a notable reversal from the growth trend observed in previous years.

Highest Annual Revenue Recorded in 2022

The year 2022 stands out as the peak of ASOS's financial performance over the past decade, with the company achieving its highest ever annual revenue of £3,936.5 million. This peak demonstrates the culmination of a consistent growth trajectory since 2012.

Revenue Growth Trend From 2012 to 2022

Between 2012 and 2022, ASOS's revenue demonstrated a remarkable upward trend, growing from £552.9 million to £3,936.5 million. Over this decade, the company achieved an aggregate growth of approximately 611%, showcasing its strong market presence and expanding customer base.

Impact of the COVID-19 Pandemic on Revenue

The years 2020 and 2021 saw significant revenue increases, with figures rising from £3,263.5 million in 2020 to £3,910.5 million in 2021. This period, aligning with the global COVID-19 pandemic, suggests a boost in online retail that benefitted ASOS, indicating a 19.8% growth during the pandemic's peak.

Decade-Long Revenue Growth Until 2022

Analyzing the data from 2012 to 2022, ASOS exhibited a consistent increase in revenue each year, with an overall growth trend that underscores the company’s expanding operations and successful market strategies. This decade-long expansion highlights the brand’s resilience and adaptability in the dynamic retail industry.

2023: A Year of Revenue Setback

The year 2023 marked a pivotal point for ASOS with its first significant revenue setback in over a decade, contrasting sharply with the growth pattern established in previous years. The decrease to £3,549.5 million signals potential challenges or market shifts that the company faced in that year.

Sustained Growth Over Eight Years Before Decline

Prior to the decline in 2023, ASOS enjoyed a sustained period of growth spanning eight years from 2015 to 2022. During this period, the company's revenue more than tripled, increasing from £1,143.0 million to £3,936.5 million, which reflects a strong market position and effective business strategies.

Frequently Asked Questions

When did ASOS achieve its highest annual revenue?

ASOS achieved its highest annual revenue of £3,936.5 million in 2022.

What was the growth pattern of ASOS's revenue in recent years?

ASOS's revenue exhibited a strong upward trend from 2012 to 2022, with an aggregate growth of approximately 611%.

Terms and Definitions

ASOS is an online retailer that specializes in fashion and cosmetic goods. Originally from the UK, it's popular among young adults worldwide due to its trendy, affordable items. Aside from its own ASOS brand, the retailer also sells products from numerous other brands.

E-commerce is the act of buying or selling goods and services over the internet. ASOS operates in the realm of e-commerce as it conducts its entire retail business online without any physical stores.

Gross profit is the profit made by a company after subtracting the costs associated with making and selling its products, or providing its services. Gross profit gives an indication of efficiency in production and pricing.

Operating expenses are the costs related to the operations of a business. They include things like salaries, rent, utilities, depreciation, advertising, and other day-to-day operational costs. These expenses are deducted from the revenue to calculate profit.

Net profit, also known as net income or bottom line, is a key profitability measure and refers to the amount of revenue that remains after all operating expenses, interest, taxes and preferred stock dividends have been deducted from a company's total revenue.

Profit margin is an important profitability metric for a company. It is calculated by dividing net profit by revenue. The result indicates how much profit is generated for each dollar of sales. A larger profit margin indicates a more profitable company.

An earnings report is an official statement released by a publicly-traded company to detail its performance over a specific period, usually a quarter or a year. This report includes information about the company's revenue, net earnings, earnings per share, and other financial metrics. ASOS, being a publicly-traded company, releases an earnings report annually.
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